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Short Post: An Unspoken Truth about Facebook’s Problems

20 September 2006 | Community | Comments

Mark Naples wrote a terrific column for iMedia Connection this week about the first Facebook Fiasco, when the social network alienated its users by changing policies without warning them. Less than a week later, Facebook AGAIN alienated its users by opening its rolls to people who aren’t in college.

Scott Karp over at the AttentionTrust blog has a canny take on how Facebook blew it.

However, there’s something important that people aren’t saying: the vast bulk of this whole brouhaha has happened WITHIN Facebook– and that’s key. Even when Facebook CEO Mark Zuckerberg is losing, he wins so long as users have the conversation on pages and in groups residing ON FACEBOOK.

If users had fled to another social network, THAT would have been a real neutron bomb of a story.

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2 Responses to “Short Post: An Unspoken Truth about Facebook’s Problems”

  1. 1 marissa 20 September 2006 @ 3:06 pm

    hey brad, may I direct you to this excellent analysis of why Myspace flourished while friendster languished? some excellent insights there:
    Friendster lost steam. Is MySpace just a fad?

  2. 2 Brad Berens 20 September 2006 @ 3:14 pm

    Thanks, Marissa. I’ve been distantly following Danah Boyd’s work and will follow more closely now.

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