Links for March 4th through March 5th

5 March 2009 | Media | Comments

Things I’m tracking for March 4th through March 5th:

• Basics – The Quest for the Nearly Empty In-Box – NYTimes.com –
• How to Keep Innovating – BusinessWeek –
• Presentation Zen: TED talk: Twitter & the power of the unexpected –
• CrapHammer: The Future of Publics –
• CrapHammer: It’s time for brands to do something for people… – Sean Howard linked to this in his CrapHammer blog– interesting.
• Traditional Branding losing effectiveness, marketers say. –
• Twitter: We Can Do What Google Can’t – Advertising Age – Digital –
• Comcast CFO: No Advertising Rebound In 2009 – WSJ.com – Short but sour.
• Why TV Lost – Interesting piece on convergence. I think that Graham significantly undervalues synchronicity, but it's thought provoking. Key passage: "After decades of running an IV drip right into their audience, people in the entertainment business had understandably come to think of them as rather passive. They thought they'd be able to dictate the way shows reached audiences. But they underestimated the force of their desire to connect with one another."