Archives for 14 November 2008
Big Brands are sitting out the Super Bowl? Tell me another one…
[Cross-posted with the iMedia Connection blog.]
Suzanne Vranica’s Wall Street Journal article from earlier this week is worth a look by all digital media people: “Tough Times Complicate the Case for Buying Super Bowl Ads” (subscription required).
Yes, it’s true: in the face of a global economic collapse that is taking down mega-corporation after mega-corporation and causing [...]

